A Family's sphere of influence covers an area of 20*20 and cannot overlap with another family's sphere.
It's best to find an area with relatively few obstacles in which you can found your Family Centre and allow Family members to conveniently gather.
Family member's cities do not need to be 100% within the sphere of influence as even a small portion being located inside will see them receive all the relevant benefits.
The size of a Family Centre's garrison is determined by the limits set my the initiating member and should be raised as high as possible.
Once built, ensure the durability of your buildings is maintained to ensure they are as resistant as possible against attacks from your rivals.
Of course, if you wish to attack a rival's Family Centre, you must have one of your own. Begin building one today!